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Published on 27 January 2025

REVERSE Goes Blue for AMR | social media campaign

In 2024, antimicrobial resistance (AMR) came under the global spotlight as major milestones were achieved at the G7 summit and the UN General Assembly. To further increase awareness, the EU-financed project REVERSE (pREVention and management tools for rEducing antibiotic Resistance in high prevalence SEttings) participated in the WHO social media colour campaign – Go Blue for AMR.